피자헛와 미스터피자 한국의 전략관리 분석(영문)

피자헛와 미스터피자 한국의 전략관리 분석(영문)

피자헛와 미스터피자 한국의 전략관리 분석(영문).pptx

목차 Ⅰ. Summary: Industry overview and Selected motivation Ⅱ. Body: Pizza hut & 2. Mr. pizza Company introduction Company history Company mission statement External environmental analysis Internal environmental analysis Comparative Strategy Ⅲ. Conclusion: Why the Mr.Pizza has big success in Korea? 본문 Company Introduction In 1958, Frank and Dan Carney had an idea for a great local pizza restaurant in Wichita Kansas. Pizza Hut was born. Fifteen years later, Pizza Hut opened the first UK restaurant and since then they become the biggest Pizza company on the planet. 1985, open the first Pizza Hut in Korea. Mission statement P.E.A.R.L.S PASSION for excellence in doing everything. EXECUTE with positive energy and urgency. ACCOUNTABLE for growth in customer satisfaction and profitability. RECOGNIZE the achievement of others and have fun doing it. LISTEN and more importantly, respond to the voice of the customer. 참고문헌 www.pizzahut.co.kr www.mrpizza.co.kr http://blog.naver.com/mrpizzalove http://cafe.naver.com/gmakorea.cafe?iframe_url=/ArticleRead.nhn%3Farticleid=10607& http://revolutioncomm.tistory.com/40 키워드 Company, Pizza